This blog article aims to introduce the reader to who we are, what we do, and why we do it.
So firstly, let’s start with our name. We like to think that the very ethos of our business is embedded in our name. When you think of “Ecomoto”, you should think of Eco motoring. Our business is based on the principals of social entrepreneurship and environmental stewardship. With this in mind, we have developed four main aims that will be the driving force behind us:
These are:
1. We want the world to be a clean, green, and sustainable place for current and future generations to prosper.
2. We will do this by giving away as many zero-emission electric cars as soon as we can. Reducing our reliance on fossil fuels and working towards an all-electric transport future.
3. We will donate 10% of our profits to charities that are actively involved in the fight against climate change and already working towards making our world a better place to be.
4. We will operate as a carbon negative business. We believe it is possible to be successful and drive growth while leaving the world in a better place than we found it.
In recent years in the UK, there has been a huge surge in demand for all electric vehicles. In 2019 electric vehicle sales grew to 4.6% of the market share with some 11600 new electric vehicle registrations.
The British government has outlined its plans to ban the sale of new conventional petrol and diesel-powered cars and vans by 2035. This target has been criticized by climate change campaign groups saying it too tame. There are murmurings that the government could bring this target forward to 2030, only ten years away from now. Although electric cars are gaining popularity at an ever-increasing rate, we still have a long way to go if we stand a chance of getting anywhere near this target.
To put this target into perspective. Suppose the market share for the sale of electric vehicles were to double every two years from now until 2030. Electric vehicles would still only account for 74% of new vehicle sales. Clearly, something needs to be done?
Electric cars bring many financial benefits to their owners, including zero road tax, 4p per mile to run, that’s seven times cheaper than a petrol or diesel equivalent. They are also congestion charge exempt. However, the environmental and health benefits of electric cars will improve the lives of us all. Electric cars emit no greenhouses gasses, nor do they emit air pollutants at street level. This will help in the fight against climate change and will dramatically improve the quality of the air we all have to breathe, especially in urban areas.
With the benefits being so apparent, why are more people not already switching to electric? Well, data shows there are two main barriers to entry for budding electric car converts. These are a range of anxiety and purchase price.
Let’s start with range anxiety. It simply isn’t an issue anymore. The motor industry, combined with the battery manufacturers, have spent billions of dollars on research and development in the last decade.
The average electric car is now easily capable of traveling way in excess of most people’s daily mileage requirements. With overnight home charging, you will get to enjoy that full battery feeling every morning, and you will never have to queue at a petrol station again.
For those of us that take longer journeys and need to charge on the go, the average time spent in a motorway service station in the UK is longer than your car will need to charge to 80%. Goodbye range anxiety.
The next barrier to entry is probably the most unsurmountable for the average person. It is, of course, the purchase price. Even with government grants and tax incentives, most electric models are still more expensive than their petrol and diesel equivalents. Meaning the benefits of electric car ownership are often the reserve of the wealthy who are the least necessitous of their low running costs.
Here at Ecomoto, we plan to change that. We run a skills-based competition that is open to everyone. We aim to give away as many electric cars as we can. The entry fee is minimal when you consider that the price is a brand-new electric car that you are 8000 times more likely to win than the lottery.
Ecomoto aims to have a net positive impact on people’s lives and on the environment. Our lucky winners will benefit from owning a brand new electric car, saving them money, and saving the planet at the same time. At the same time, everyone else gets to enjoy a cleaner and greener world as a result.
We will be tackling pollution and global warming at source through our zero-emissions cars and through our charity work and creating a carbon-negative sustainable future everyone.
If you would like your chance to win a brand new electric car as well as having that warm fuzzy feeling that you are doing your bit to help, then check out the range of exciting new electric cars at Ecomoto.
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